“Digital PE” is breaking popularity records: a joint project of the Rinat Akhmetov Foundation, FC Shakhtar and the Ministry of Digital Transformation has become a hit of distance learning

At the beginning of the week, Rinat Akhmetov Foundation, together with the Shakhtar football club and the Ministry of Digital Transformation, presented an educational series Digital Physical Education for Schoolchildren involving Sports Stars. The project aroused incredible interest from the audience.

The brilliant four of the hosts – the players of Shakhtar football club Andriy Pyatov and Sergii Kryvtsov, as well as the stars of the humorous project Mamakhohotala Show – Evgeniy Yanovich and Oleg Maslyuk, who is also the ambassador of Rinat Akhmetov Foundation – made the series cool in terms of content and very light and funny . Lesson topics range from warm-up secrets and squat rules to yoga and e-sports.

– Initially, Digital PE was available only on digital platforms: the Rinat Akhmetov Foundation and FC Shakhtar, as well as on the “Diya. Digital education”. Views are growing very quickly, now only on the online platforms of the Foundation for 5 days 100,000 viewers watched the series. We also received applications for the broadcast of our series on the air from TV channels: both national and regional. So from next week “Digital PE” will start appearing on the big screen. Therefore, we decided to give free access to our series to all regional channels. You can get the rights to broadcast it completely free of charge upon a separate application, – said Natalya Yemchenko, member of the Supervisory Board of the Rinat Akhmetov Foundation.

According to Natalia Yemchenko, now the list of broadcasters who have received copies of Digital PE for free broadcasting looks like this:




TV-5 (Zaporizhzhia)

MTV (Mariupol)


34 channel


The Rinat Akhmetov Foundation is ready to transfer the rights to broadcast the series to TV channels free of charge. To do this, its managers need to submit an application by calling the Fund’s hotline – 0 800 509 001.

Earlier, the Rinat Akhmetov Foundation, in cooperation with the Ministry of Digital Transformation, created an educational series for teachers “Quarantine: Online Services for Teachers”. It allows you to master all available algorithms that will help you build correct and effective work with students and parents during the quarantine period.

All video courses are posted on the Rinat Akhmetov Foundation’s Facebook page and on the Youtube channel.